Digital Marketing Workshop

Corporate Connect: Digital Marketing Workshop

The workshop's main objective is to educate the students about the various concepts involved in Digital Marketing. These sessions include theoretical knowledge, practical knowledge and a few assignments in regard to the concepts discussed by the guest lecturer. Workshop aims to deliver insights about different concepts of digital marketing in the current scenario.

The Digital Marketing Workshop will be conducted on the 23rd November, 2nd December and 3rd December 2022. With the target participants being the BBA Final year students.

We are happy to welcome our esteemed Guest Speaker for this workshop, Professor Jayanta Chakraborti. He has expertise in three domains: Digital Marketing, Fintech and Business Analytics.  He holds the position of Director, School of BFSI (Banking, Financial Services and Insurance) Symbiosis Skills and Professional University, Pune. He is an SAP-certified ERP Consultant, IBM Certified Big Data Analyst and Google Certified AdWords Professional. He has rich experience of working across many territories like Switzerland, London, Mumbai, New Delhi, Kolkata, Chennai, Pune, Indore, Chandigarh and Dehradun. He has jointly done workshops with eminent faculties from Harvard University, London Business School, INSEAD Paris and IMD Lausanne. Professor Jayanta Chakraborti currently takes pride in teaching subjects like Digital Marketing, Metaverse, Web 3, Blockchain, NFT, Cryptography professionals working in Industry.