Faculty

Profile

Dr JOTHI M

MCom, MBA, MPhil, PhD
ASSOCIATE PROFESSOR


SCHOOL OF COMMERCE, FINANCE AND ACCOUNTANCY
BANGALORE CENTRAL CAMPUS

Sl.No. Title Name of Periodical Periodicity Date
Sl.No. Title Name of Journal Date of Publication Volume No/Issue No/Page No
1 Does environmental reporting of banks affect their financial performance? Evidence from India International Journal of Bank Marketing 16-Oct-2023 / /

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Sole Authored /Co Authored
Author Name (s) JOTHI M
Title of Article Does environmental reporting of banks affect their financial performance? Evidence from India
Name of Journal International Journal of Bank Marketing
Volume No
Issue No
Page No
URL https://www.emeraldgrouppublishing.com/journal/ijbm
Date of Publication 16-Oct-2023
2 The linkage between green banking practices and green loyalty: A customer perspective Banks and Bank Systems 30-Sep-2022 17 / 3 /

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Category
Sole Authored /Co Authored
Author Name (s) JOTHI M
Title of Article The linkage between green banking practices and green loyalty: A customer perspective
Name of Journal Banks and Bank Systems
Volume No 17
Issue No 3
Page No
URL https://www.businessperspectives.org/index.php/journals/banks-and-bank-systems?category_id=30
Date of Publication 30-Sep-2022
3 Role of Artificial Intelligence in reducing U5CMR in India Clinics in Mother and Child Health 12-Sep-2021 18 / 6 /

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Sole Authored /Co Authored
Author Name (s) JOTHI M,SANGEETHA R,YUVARAJ S,AARTHY C
Title of Article Role of Artificial Intelligence in reducing U5CMR in India
Name of Journal Clinics in Mother and Child Health
Volume No 18
Issue No 6
Page No
URL
Date of Publication 12-Sep-2021
4 Data set on Impact of COVID-19 on Mental Health of Internal Migrant Workers in India: Corona Virus Anxiety Scale (CAS) Approach Data in Brief 01-May-2021 / /

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Category
Sole Authored /Co Authored
Author Name (s) NAVEEN KUMARA R,SURESH G,JOTHI M
Title of Article Data set on Impact of COVID-19 on Mental Health of Internal Migrant Workers in India: Corona Virus Anxiety Scale (CAS) Approach
Name of Journal Data in Brief
Volume No
Issue No
Page No
URL https://authors.elsevier.com/tracking/article/details.do?aid=107052&jid=DIB&surname=R
Date of Publication 01-May-2021
5 Whether CSR is Internalized in Corporate India? : An Empirical Study Journal of Advanced Research in Dynamical and Control Systems 20-Sep-2019 11 / 9 /

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Category
Sole Authored /Co Authored
Author Name (s) JOTHI M,SURESH G
Title of Article Whether CSR is Internalized in Corporate India? : An Empirical Study
Name of Journal Journal of Advanced Research in Dynamical and Control Systems
Volume No 11
Issue No 9
Page No
URL https://www.jardcs.org/
Date of Publication 20-Sep-2019
6 Impact of Monetary Policy changes on the Indian Stock Market and Monetary Market International Journal of Management and Business Research 25-Feb-2019 9 / 4 /

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Category
Sole Authored /Co Authored
Author Name (s) JOTHI M,SURESH G,KAVITHA JAYAKUMAR
Title of Article Impact of Monetary Policy changes on the Indian Stock Market and Monetary Market
Name of Journal International Journal of Management and Business Research
Volume No 9
Issue No 4
Page No
URL http://ijmbr.srbiau.ac.ir/
Date of Publication 25-Feb-2019
7 Cost and Returns of Grapes Cultivation in Tamilnadu International Journal of Management Studies 30-Jan-2019 6 / 1 (6) /

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Category
Sole Authored /Co Authored
Author Name (s) JOTHI M,SURESH G,DINESH KUMAR R
Title of Article Cost and Returns of Grapes Cultivation in Tamilnadu
Name of Journal International Journal of Management Studies
Volume No 6
Issue No 1 (6)
Page No
URL http://www.researchersworld.com/ijms/
Date of Publication 30-Jan-2019
8 Legal Measures of Corporate Social Responsibility Initiatives in India International Journal of Scientific Research 30-Mar-2017 6 / 3 /

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Sole Authored /Co Authored
Author Name (s) JOTHI M,MEERABAI M
Title of Article Legal Measures of Corporate Social Responsibility Initiatives in India
Name of Journal International Journal of Scientific Research
Volume No 6
Issue No 3
Page No
URL https://www.worldwidejournals.com/international-journal-of-scientific-research-(IJSR)/article/legal-measures-of-corporate-social-responsibility-initiatives-in-india-an-overview/MTAzODM=/?is=1&b1=&k=
Date of Publication 30-Mar-2017
9 A study on consumer attitude towards green advertisement and green purchase behavior South Asian Journal of Marketing & Management Research 12-Dec-2016 6 / 10 /

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Category
Sole Authored /Co Authored
Author Name (s) JOTHI M,SURESH G
Title of Article A study on consumer attitude towards green advertisement and green purchase behavior
Name of Journal South Asian Journal of Marketing & Management Research
Volume No 6
Issue No 10
Page No
URL https://saarj.com/sajmmr-past-issue-2016/
Date of Publication 12-Dec-2016
10 Driving Factors of Corporate Social Responsibility Practices in India: An Empirical Study based on the Perceptions of Selected Executives from Public and Private Firms in India Amity Journal of Corporate Governance 06-Jun-2016 1 / 1 /

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Category
Sole Authored /Co Authored
Author Name (s) JOTHI M
Title of Article Driving Factors of Corporate Social Responsibility Practices in India: An Empirical Study based on the Perceptions of Selected Executives from Public and Private Firms in India
Name of Journal Amity Journal of Corporate Governance
Volume No 1
Issue No 1
Page No
URL https://amity.edu/admaa/ajcg/current-issue.aspx
Date of Publication 06-Jun-2016
11 An Econometric analysis of causal relationship between gold, crude oil, U.S. Dollar rates and S&P BSE 100 in India Indian Journal of Research in Capital Market 01-Jun-2016 3 / 2 /

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Category
Sole Authored /Co Authored
Author Name (s) JOTHI M,SURESH G
Title of Article An Econometric analysis of causal relationship between gold, crude oil, U.S. Dollar rates and S&P BSE 100 in India
Name of Journal Indian Journal of Research in Capital Market
Volume No 3
Issue No 2
Page No
URL http://indianjournalofcapitalmarkets.com/index.php/ijrcm/article/view/102593
Date of Publication 01-Jun-2016
12 A Study on Liquidity and Solvency Analyses of Indian Hotel Industry International Journal of Management and Development Studies 26-Feb-2016 5 / 2 /

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Category
Sole Authored /Co Authored
Author Name (s) JOTHI M,RAMASAMY K
Title of Article A Study on Liquidity and Solvency Analyses of Indian Hotel Industry
Name of Journal International Journal of Management and Development Studies
Volume No 5
Issue No 2
Page No
URL http://ijmds.in/journals.php?volume=5&issue=2
Date of Publication 26-Feb-2016
13 Corporate Social Responsibility Initiatives and Practices through Non-Government Organisations (An Explorative study based on select NGOs in India) Journal of Commerce and Management Thought 12-Jul-2013 4 / 3 /

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Category
Sole Authored /Co Authored
Author Name (s) JOTHI M
Title of Article Corporate Social Responsibility Initiatives and Practices through Non-Government Organisations (An Explorative study based on select NGOs in India)
Name of Journal Journal of Commerce and Management Thought
Volume No 4
Issue No 3
Page No
URL https://www.indianjournals.com/ijor.aspx?target=ijor:jcmt&volume=4&issue=3&article=013
Date of Publication 12-Jul-2013
14 An Embedded Corporate Social Responsibility Matrix: A way ahead for sustainable and equitable benefits for the firm and the Society International Journal of research in computer application and management 29-Jun-2013 3 / 6 /

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Category
Sole Authored /Co Authored
Author Name (s) JOTHI M,MATHIRAJ SP
Title of Article An Embedded Corporate Social Responsibility Matrix: A way ahead for sustainable and equitable benefits for the firm and the Society
Name of Journal International Journal of research in computer application and management
Volume No 3
Issue No 6
Page No
URL https://ijrcm.org.in/comapp/index.php?type=Archives&year=2013
Date of Publication 29-Jun-2013
15 Customer Retention Practices of Banks: Evidence from Sivagangai District of Tamil Nadu The IUP Journal of Bank Management 27-Feb-2013 7 / 1 /

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Category
Sole Authored /Co Authored
Author Name (s) JOTHI M,GANESAMURTHY K
Title of Article Customer Retention Practices of Banks: Evidence from Sivagangai District of Tamil Nadu
Name of Journal The IUP Journal of Bank Management
Volume No 7
Issue No 1
Page No
URL
Date of Publication 27-Feb-2013
16 The relationship between Social Performance (SP) and Financial Performance (FP) of Public Sector Banks Global Management Review 22-Feb-2013 7 / 2 /

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Category
Sole Authored /Co Authored
Author Name (s) JOTHI M,MATHIRAJ SP
Title of Article The relationship between Social Performance (SP) and Financial Performance (FP) of Public Sector Banks
Name of Journal Global Management Review
Volume No 7
Issue No 2
Page No
URL https://www.sonamgmt.org/journal/
Date of Publication 22-Feb-2013
17 Strategic Compensation Management: An Essence of Organization Development Indian Journal of Applied Research 29-Dec-2011 1 / 3 /

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Category
Sole Authored /Co Authored
Author Name (s) JOTHI M,MATHIRAJ
Title of Article Strategic Compensation Management: An Essence of Organization Development
Name of Journal Indian Journal of Applied Research
Volume No 1
Issue No 3
Page No
URL https://www.worldwidejournals.com/indian-journal-of-applied-research-(IJAR)/
Date of Publication 29-Dec-2011
18 The Customer?s Attitude on CRM practices of Commercial Banks in India: An Empirical Study (With Special Reference To Sivagangai District, Tamilnadu) Global Management Review 29-Nov-2011 6 / 1 /

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Category
Sole Authored /Co Authored
Author Name (s) JOTHI M,GANESAMURTHY K,AMILAN S
Title of Article The Customer?s Attitude on CRM practices of Commercial Banks in India: An Empirical Study (With Special Reference To Sivagangai District, Tamilnadu)
Name of Journal Global Management Review
Volume No 6
Issue No 1
Page No
URL
Date of Publication 29-Nov-2011
19 The Strategic Role of HRM in Corporate Social Responsibility Practices: An Overview HRM Review 30-Sep-2011 11 / 9 /

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Category
Sole Authored /Co Authored
Author Name (s) JOTHI M,MATHIRAJ SP
Title of Article The Strategic Role of HRM in Corporate Social Responsibility Practices: An Overview
Name of Journal HRM Review
Volume No 11
Issue No 9
Page No
URL https://www.sciencedirect.com/journal/human-resource-management-review
Date of Publication 30-Sep-2011
20 Competitiveness, Sustainability and CSR Initiatives of Commercial Banks of India ? An Empirical Study of BSE Listed Commercial Banks Global Management Review 25-Feb-2011 5 / 2 /

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Category
Sole Authored /Co Authored
Author Name (s) JOTHI M,MATHIRAJ SP
Title of Article Competitiveness, Sustainability and CSR Initiatives of Commercial Banks of India ? An Empirical Study of BSE Listed Commercial Banks
Name of Journal Global Management Review
Volume No 5
Issue No 2
Page No
URL https://www.sonamgmt.org/journal/
Date of Publication 25-Feb-2011
21 3G Network Technology: A Backbone for Mobile Phone Applications Journal of Commerce & Management Thought 30-Dec-2010 1 / 7 /

Additional information

Category
Sole Authored /Co Authored
Author Name (s) JOTHI M
Title of Article 3G Network Technology: A Backbone for Mobile Phone Applications
Name of Journal Journal of Commerce & Management Thought
Volume No 1
Issue No 7
Page No
URL https://www.indianjournals.com/ijor.aspx?target=ijor:jcmt&volume=1&issue=4&article=008
Date of Publication 30-Dec-2010
22 CSR A Step Ahead on the way of Global Economic Recession The Alternative 27-Sep-2010 9 / 2 /

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Category
Sole Authored /Co Authored
Author Name (s) JOTHI M
Title of Article CSR A Step Ahead on the way of Global Economic Recession
Name of Journal The Alternative
Volume No 9
Issue No 2
Page No
URL
Date of Publication 27-Sep-2010
23 CSR Can It Survive the Global Economic Recession? HRM Review 29-Jul-2010 10 / 7 /

Additional information

Category
Sole Authored /Co Authored
Author Name (s) JOTHI M
Title of Article CSR Can It Survive the Global Economic Recession?
Name of Journal HRM Review
Volume No 10
Issue No 7
Page No
URL https://www.worldwidejournals.com/indian-journal-of-applied-research-(IJAR)/
Date of Publication 29-Jul-2010
Sl.No. Title URL Subject Month Year
Sl.No. Type of Book Title Title of Book/Chapter/Article/Case Study) ISBN Month Year
1 Reference book Corporate Social Responsibility Policies and Practices Corporate Social Responsibility Policies and Practices 978-81-8209-480-2 Feb 2017

Additional information

Type of Book Reference book
Type of Work Book
Sole Authored/Co Authored Co-Authored
Author Name (s) JOTHI M,SP MATHIRAJ
Title of Book Corporate Social Responsibility Policies and Practices
Title of Book/Chapter/Article/Case Study) Corporate Social Responsibility Policies and Practices
Month/Year Feb/2017
ISBN 978-81-8209-480-2
Pages
Publishing Company/Institution Vijay Nicole Imprints Private Limited
Level National publisher
2 Conference Proceedings Innovative Marketing: Trends, Issues and Challenges not applicable 97893811995161 Nov 2012

Additional information

Type of Book Conference Proceedings
Type of Work Book
Sole Authored/Co Authored Co-Editor
Author Name (s) JOTHI M,SELVASUNDARAM,THILAGARAJ A
Title of Book Innovative Marketing: Trends, Issues and Challenges
Title of Book/Chapter/Article/Case Study) not applicable
Month/Year Nov/2012
ISBN 97893811995161
Pages
Publishing Company/Institution United Publisher
Level Local publisher
Sl.No. Type of Book Title Title of Chapter/Article ISBN Month Year
Sl.No. Type of Book Title Title of Case Study ISBN Month Year
Sl.No. Title Abstract Objectives Type Sponsors
Sl.No. Title Place of Publication ISBN No. Month Year
Sl.No. Type of Program Role Name of Program Title of Paper Date Organising Institution Level
1 Conference Presenter Business and Finance in Digital Era: Trends and Challenges SUPPLY CHAIN FINANCE: Leveraging MSME Performance through strategic adoption and Risk Management 06/03/2024 SRM Institute of Science and Technology, Chennai International
2 Conference Keynote Speaker International Conference on Emergency of Artificial Intelligence in Fintech - Paving the way for Better Future Impact of Artificial Intelligence in FinTech 14/09/2023 Sri Ramakrishna College of Arts and Science International
3 Conference Presenter International Conference on Emergency of AI in FinTech - Paving the way for a Better Future Sustainable Packaging and Buying Behaviour in FMCG Industry: A Customer Perspective 14/09/2023 Sri Ramakrishna College of Arts and Science, Coimbatore International
4 Conference Keynote Speaker E-Commerce, Management and Social Innovation: Embracing Change and Transformation 2023 Challenges and Emerging trends in E-Commerce 25/08/2023 SRM University National
5 Conference Presenter National Conference on "Paradigm Shift in Business Management: Emerging Trends and Competitive Strategies 2023" Emerging Trenda in E-entrepreneurship: A case study of women entrepreneurs in India. 11/03/2023 Hindusthan College of Arts and Science National
6 Conference Moderator/Chair International Conference on Social Science and Business Research 06/03/2023 SRM University International
7 Conference Presenter FIIB Research Conference "Humanizing Businesses for a Better World of Work" Do bank characteristics really matter for its environmental reporting? 02/03/2023 FIIB International
8 Conference Presenter Virtual International Conference on Embracing change and Transformation Study on factors Influencing purchase intention of EVs among potential customers in Karnataka 28/04/2022 Kristu Jayanti College International
9 Conference Presenter International Conference on Embracing Change and Transformation - Breakthrough Innovation and Creativity Modelling the relationship between Green Banking Practices and Green Equity: The mediating role of green image, green trust and green loyalty 26/09/2021 Asia Africa Development Council and Commonwealth society for innovation and Research International
10 Conference Presenter Managing global business:Challenges and Strategies Driving Factors of Corporate Social Responsibility in India 31/03/2016 SRM University, chennai International
11 Conference Presenter Strategies for Sustainable Development Practices in Indian Industries Legal Measures of Corporate Social Responsibility Initiatives in India: An Overview 17/02/2015 Sri Kaliswari College (Autonomous) National
12 Conference Presenter International Conference on "Contemporary Issues in Management" Relationship between Corporate Social Performance and Corporate Financial Performance in Public Sector banks 28/02/2013 SRM University, Chennai and ICSI (SIRC) International
13 Conference Presenter International conference on Inclusiveness and Innovation: Challenges for Sustainable Growth of Emerging Economies An Embedded CSR Matrix: An Avenue for sustainable benefit for Firm and The Society 13/12/2012 Symbiosis Institute of Management Studies, (SIMS), International
14 Conference Presenter Financial Services: opportunities and challenges in Indian Perspective CSR - An Avenue for Financial Inclusion in India 12/12/2012 Acharya Institute of Graduate Studies National
15 Conference Presenter Sustainability: Management and Beyond Do Commercial Banks have Social Responsibility in India? 08/12/2010 Indian Institute of Management, Shillong International
16 Conference Presenter International conference on Global Financial System in the Post-crisis Era: Challenges and Opportunities An Overview on Global Financial Crisis and its Impact on Corporate Social Responsibility 16/03/2010 University of Madras International
17 Conference Presenter International conference on Globalisation and Consumer Protection ? Challenges and Strategies (ICGCP) Impact of Advertisement on Consumer Brand Preferences 28/01/2010 Kalasalingam University International
18 Conference Presenter International conference on Survival and Growth Strategies of changing of Business Scenarios Emerging Issues and challenges on Corporate Social Responsibility ? An Overview 28/12/2009 Annamalai University International
19 Conference Presenter Business Ethics and Corporate Social Responsibility ? ICBECSR? 09. Corporate social Responsibility in the global Era 03/12/2009 KLS? Institute of Management Education & Research, Belgaum, Karnataka International
20 Conference Presenter Transformation of Organisations in the global era Causes of Executive turnover and Attempts to Retain Talents: An Overview 24/09/2008 Valliammai Engineering College National
21 Conference Participant National conference on Impact of Inflation 10/09/2008 Madras Christian College National
22 Conference Presenter Information Technology: its impact on global business Business Model for Mobile Commerce 01/03/2008 Vidyasagar College of Arts and Science National
23 Seminar Participant Stress Among ITES Employees 28/02/2008 SRM University Regional
24 Seminar Presenter E-Commerce: Current Scenario and Future Scope in Indian Environment M - Commerce Applications 13/02/2008 S.I.V.E.T. College Regional
25 Conference Presenter India's Economic Development in WTO Regime Environment and Trade: Issues and Policies for sustainable development of world economy 23/01/2008 Madurai Kamaraj University, Madurai, India National
26 Seminar Presenter Nehruvian Policy: Continuity and Change FIVE YEAR PLANS: A grand strategy for industrial development 27/03/2007 Madurai Kamaraj University National
Sl.No. Title of the Program Name of the Program Date Name of the Institution
1 Role of Corporate Social Responsibility in India 26/12/2023 CBM College, Bharathiar University
2 Start-up India: An Emerging Model for Make in India National Seminar "Emergin Trends, Challenges and Implementation of Startup" 06/03/2023 Dr Umayal Ramanthan College for Women
3 Corporate Social Responsibility in the New Normal Era ( Impact of COVID 19) Webinar 09/10/2021 AVP College of Arts and Science
4 Corporate Social Responsibility in the New Normal Era National Level Webinar 26/07/2021 Kongunadu Arts and Science College
5 Emerging Trends in CSR practices across globe International Seminar on CSR Policies and Practices (Carrying today for better Tomorrow) 26/02/2020 Marudhar Kesari Jain College for Women
6 Preparation of Financial Statement in American Approach Expert Lecture (International) 27/08/2019 VIT (Deemed to be University), Vellore
Sl.No. Title Genre Producer Copyrights
Sl.No. Title Guide Name Institution Month Year
1 Corporate Social Responsibility: Managerial Perceptions and Practices ( A Comparative Study of Public and Private Undertakings in Tamilnadu) Dr SP Mathiraj Alagappa University
2 A Study on Credit Analysis and Financial Control of TAICO BANK, Chennai. Dr Rajarajan Vanjeko Madurai Kamaraj University
Sl.No. Title Name of Student Institution Month Year
1 A Study on Brand Loyalty and its effects on Consumers? Buying Behaviour towards Selected Consumer Durables ?With special reference to Coimbatore district M Akila Bharathiar University
2 A Study on Rural Consumer Behavior towards select Fast Moving Consumer Goods in Thiruvannamalai District P Suresh Thiruvalluvar University
3 Impact of Digital Financial Literacy and Digital Financial Inclusion on Financial Well-being of Low-income Individuals NISHA TONY Christ University July 2021
4 . MICHAEL YUIVAMUNG ZIMIK Christ University March 2023
5 ENVIRONMENTAL REPORTING PRACTICES: EVIDENCE FROM INDIAN COMMERCIAL BANKS DEEPTHI S PAWAR Christ University February 2022
6 Determinants of Investment Pattern of Private Sector Employees ? A study with reference to Coimbatore District Ms. Christina Jayadevi J Bharathiar University
7 Digital Financial Literacy among Rural Women ? A study with reference to Coimbatore District Ms. SHRIJA C S Bharathiar University
Sl.No. Title of Invention Inventor(s) Filing Date
Sl.No. Name of the Research Project Investigator(s) Sponsors Internal/External
Sl.No. Name of the Conference/Seminar Name of Organiser Level Date
Sl.No. Name of the Workshop/FDP/Training programme Name of Oraganiser Level Date
1 FDP on Financial Risk Management and Derivatives using MS-Excel CHRIST University - BGR Campus National 29/01/2024
2 3rd One-Week International Workshop on Technical Writing using LaTex VIT - AP University International 30/03/2023
3 FDP on Curriculum Design and Revision with specific focus on OBE Staff Development College, CHRIST University Institutional 05/12/2022
4 FDP 1 IQAC OF CHRIST University Institutional 06/07/2022
5 Faculty Knowledge Exchange Program - " How to write a Case" ICFAI Business School National 18/08/2021
6 Corporate Social Responsibility in the New Normal Era" Department of Commerce, Kongunadu Arts and Science College National 26/07/2021
7 One week FDP on Basics of Data Analytics New Delhi Institute of Management National 16/07/2021
8 International FDP on "JyothiArt of Doing Research" Jyothi Eng College, CHRIST and Pelita Bangsa University International 12/07/2021
9 Online Research Workshop on Qualitative Research Analysis Global Research Foundation National 14/06/2021
10 FDP on Advanced Time Series Analysis (ATSA) SHARDA UNIVERSITY National 08/03/2021
11 QIP on Hybrid Teaching Staff Development College, CHRIST University 02/03/2021
12 ADVANCED RESEARCH METHODOLOGY: Tools and Techniques Teaching Learning Centre, Ramanujan college, University of Delhi National 30/01/2021
13 General Algebraic Modelling System (GAMS) Software and its Applications Ambo University, Ethiopia International 14/12/2020
14 Qualitative Data Analysis using NVIVO Software DEEDS National 18/09/2020
15 FDP on Understanding Financial Research Techniques using E-Views IMS National 15/06/2020
16 Statistical Data Analysis and Interpretation using SPSS Institute for Statistics and Analytical Research National 11/06/2020
17 FDP on Resurgence of Business ? During and Post COVID 19?, Stella Maris College National 10/06/2020
18 Statistical Data Analysis using "R" Institute for Statistics and Analytical Research National 01/06/2020
19 MOODLE LMS FDP Justice Basheer Ahmed Sayeed College for Women National 26/05/2020
20 SEM and CFA using Analysis of Moment Structure (AMOS) Institute for Statistics and Analytical Research National 24/05/2020
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Sl.No. Faculties Theme of Consultancy Type
Sl.No. Applicants Title Date Published

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